Chris Yates has Passion

By: Keith Knox

In Crush It!, author Gary Vaynerchuk repeatedly speaks about passion and I thought this would be an interesting topic to discuss in how it relates to this company, Huddle Productions. Passion is defined in the Merriam-Webster Dictionary as a “strong desire or devotion to some activity.”  I think we are all familiar with this word.

But how do we define it and relate it to our lives or our jobs?

Perhaps some insights into the characters behind Huddle Productions will shed some light.  Take Chris Yates for example.  I have known Chris for 25 years and since the day I met him, you knew he was passionate person.

Chris did not wait to graduate college to begin his career. He started it while in college, gaining valuable experience that would set him apart from the rest of the pack.  It’s a great story and I know I won’t do it justice here, so when you meet Chris, be sure to ask him about it.

It started in College when Chris decided to take courses and appear on Public Access TV.  Remember Wayne’s World with Mike Myers and Dana Carvey? Chris did this 3 years before Wayne’s World came out.

I was fortunate to be a very small part Chris professional start:  helping him film various events and interview various sports starts.  It must have been quite a sight to see a college kid using very old equipment yet stand toe-to-toe with the big boys in the national media.  At the time, Chris did the majority of the filming, interviewing, editing, and production.  And the reward for all this hard work?  Time slot at 2 AM on Saturdays.

Chris parlayed this experience into a career that saw him start as low as one of the lowest markets in the nation Laredo(market 198) to working all the way up to one of the best Dallas(market 5). Along the way his creativity landed him 3 EMMY’s, numerous Katy, and Associate Press awards including the Sportscaster of the Year Award.

In 2007 Chris saw the proliferation of social networks and joined forces with others who shared his passion to form Huddle Productions – a Social Media Solutions company that specializes in video.

Chris’ passion stands out throughout his media career and it will continue with Huddle Productions.

Licensed under a creative commons share-alike. Use freely and link to